CAUSE LAUNCHES NEW PUBLIC SERVICE ANNOUNCEMENT
URGING YOUNG ASIAN AMERICANS TO VOTE

Pasadena, CA -- Center for Asian Americans United for Self Empowerment
(CAUSE) launches its latest public service announcement, "The Least
Likely," to
encourage young Asian Pacific Americans (APA) to vote in the November 2
election.

"The Least Likely" is a 30-second film featuring prominent APA actors
and actresses such as Kelly Hu (X-Men 2), Maggie Q (Gen Y Cops), Ming-Na
(ER), Russell
Wong (Romeo Must Die), Tamlyn Tomita (Robot Stories) and John Cho
(Harold & Kumar Go To White Castle). This hi-tech action packed movie
trailer-style film,
depicts young Asian Americans fighting for survival in a futuristic
setting. The message is clear: in comparison to other groups, APAs
between the age of 18 to 25 are
the least likely to vote, and they are urged to change that negative
image by registering and voting.

The film is currently being shown on MTV, where the audience is
predominantly 18-25 years old, and other local TV stations such as KSCI
Channel 18 that carry
Asian programs. In addition, the public service announcement can be
viewed on the CAUSE website: www.causeusa.org. Information about this
film is also available
at www.leastlikely.com (hosted by RottenTomatoes.com).

"CAUSE is proud to be able to fund this project that brought together
such a group of top-caliber Hollywood talents. We are touched by their
commitment and
voluntary efforts to serve the Asian American community," declares
Charlie Woo, Chair of CAUSE. "We want to thank the cast and crew for
their contribution, in
particular, CAUSE would like to recognize Kelly Hu for her leadership in
creating the interest in the entertainment community to reach out to
young Asian Americans."

The idea of a Get-Out-The-Vote video targeting young Asian Americans was
suggested by Woo to Kelly Hu during the Committee of 100 conference in
Los Angeles
last April. Hu was the emcee for the gala dinner for the prestigious
Chinese American group and Woo was a conference co-chair. Sharing the
same concern for the
lack of interest among young Asian Americans in voting, Hu pledged to
bring together the talents in the entertainment industry to produce such
a film if Woo would
raise the funds to pay for basic expenses. "We also want to recognize
MTV, KSCI Channel 18 and all other TV stations and electronic media for
showing this video to
benefit the APA audience," adds Woo.

Center for Asian Americans United for Self Empowerment (CAUSE), formerly
CAUSE-Vision 21, is a 501(c)(3) nonprofit, non-partisan organization
dedicated
to advancing the political empowerment of the Asian Pacific Islander
American community through voter registration and education, community
outreach and leadership
development.